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Music Television Saved My Life!

It was when I was in seventh grade that I first heard about a miraculous invention called “cable television.” In those early days everyone just watched television for free. We caught it right out of the air with an antenna that was attached to our television. It was like a magic that I didn’t understand, but accepted as part of normal, everyday life. The television we had in my house was tiny by today’s standards. Smaller, even, than my current computer monitor. We had a 13-inch black and white television that you actually had to put your hands on to change the channel or volume. Oh, it’s true! You had to stand on your feet and walk over to it. But this was not likely to happen, however. Since there were only a few TV channels in existence, you pretty much knew you weren’t missing anything on the other four stations. Evening television viewing consisted of watching channel seven for an hour and a half and then going to bed.

Now, back to seventh grade. I just started junior high school and was feeling all mixed up about my emotions. Wearing an alligator sweater and Jordache jeans with a Lady Diana haircut and a hair comb in my back pocket put a lot of stress on my psyche. It was not normal or natural for me to do any of these things. I wasn’t sure who I was supposed to be, so I just did what the other kids in my home room were doing. It wasn’t in any way enjoyable for me to comb my hair and feather it every five minutes, but I did what I had to do to get by. Thankfully, I never went so far as to use a curling iron and hair spray on my hair to maintain its feathered and curled look. That was for the seriously troubled youth:

One day, my best friend told me about something called “cable television.” I thought it must be something from Europe, because it sounded as foreign to me as the metric system. She went on to talk about a show called “Fraggle Rock.” I was immediately incensed, because this was obviously a knock off of my  beloved “The Muppet Show.” I would not tolerate cheap imitations, and remained unconvinced that cable television was in any way going to change my life. However, one day I went over to her house and her television was on. Like a drug dealer trying to hook me on crack, she immediately put a channel on called MTV* (*Music Television, as it was known at the time), so I could get a feeling for this “cable television” that she constantly raved about.  There before me, I saw a band called “The Police” singing a song called “Roxanne.” I stood there mesmerized and wondered what else was out there in the world that I didn’t know anything about.

After seeing that one video, my whole perspective about my place in the world changed. I realized people in other countries were singing songs in musical styles that I knew nothing about. I started focusing more  of my attention on listening to music than I did on fashion, or what the other kids in my home room were doing, wearing or combing. In a way, cable television did change my world. I started identifying more with the culture of music than the dull regular people I knew in my everyday life. I sought out others who were also “into” the music scene and my fashion followed suit. No more Jordache jeans, alligator sweaters, Lady Diana hairstyles or hair combing for me forever. Well, I do still try to at least comb my hair as needed on a fairly regular schedule.

From that point on I became interested in bands such as Blondie, Madness and the B52’s. I became sort of crazed to see these bands singing their songs in videos. I craved that feeling of visual  music. And seeing the musicians in action. They looked a lot cooler and more interesting than the kids in my home room, that’s for sure. I started spending more and more time at my friend’s television. I was hooked. When I couldn’t be there, at her MTV, I was at the record store in the poster section. Or flipping through racks of record albums. Realizing each band had videos was almost too exciting to think about.

In all this new music video frenzy, we still didn’t have cable television at my house. I accepted it as part of life. On a good night, if the wind was right, and there was enough foil on the antenna, and it was after 11 p.m., and it was a Friday, I could pull in a station that broadcasted a show called “Friday Night Videos.” That was seriously like a drug to me. Especially when they had good bands on. But at the time I wasn’t picky. Any music video would do.

Sadly, the MTV of today is completely unrecognizable. No more is it a gateway to the music of the world. Shows like “120 Minutes,” hosted by Matt Pinfield, which introduced me to some phenomenal bands, are a thing of the past. I guess advancing your world-view and with art and intelligence is something from another era. Now on MTV you’ll see “Jersey Shore” marathons, and teenagers becoming celebrities for having babies at sixteen. Ever since the first “The Real World” in the early nineties MTV has gone from cultural icon to an absolute sell-out to commercialism. The “M” in today’s MTV can only stand for “mind numbing.” They play anything but music. I think for a while there they even had an MTV 2, which is where you could find music videos if that was your thing. I don’t even know if that is still in existence anymore. Maybe they’ve moved the videos off to an MTV 3 by now.

In closing to my tirade, here is one of the great videos of the early era of Music Television. It is by a band called M singing the classic tune “Pop Muzik.”  The lyrics make no sense, but the originality and excitement is invigorating in this day of dull, talentless, copycat music stars:

Saturday Morning Cheese and Ice Cubes

Ugh…What does “Time for Timer!” even mean?!? If you were a child of the 1970’s this phrase is what jarred you from your zombie-like state during Saturday Morning cartoons. That’s right, cartoons were only on Saturday mornings. If you were lucky you might be able to also watch “Tom and Jerry” and/or “The Super Friends” for an hour after school. But I digress. And not everyone was so lucky, so I don’t want to boast here. Nothing is worse than stewed hard-feelings, especially among an online community of people you’ve never seen or met who enjoy reading your blog. But, again, I, regrettably, digress.

Saturday Morning cartoons were a staple of not only my childhood, but the childhood of Generation X. I remember waking up at the crack of yawn to secure my spot in front of our black and white 13-inch television with tinfoil on the antenna, and tune in for a few hours of cartoon-centered kid heaven. I don’t think I’d move an inch and I’m sure my mouth was agape with shock as if I was watching a warped live-action reality from somewhere else in the galaxy.

The cartoons were one hundred percent textbook pieces of 1970’s animation. Bad hairdos, bad fashion and bad color schemes all hustled their way into this art form. Art is an imitation of life, after all. And the musical soundtracks for these cartoons were time capsules as well.  You can almost imagine the musicians: middle-aged, overweight men with polyester pants and white patent leather shoes, probably sipping on some sort of a drink called a “Rusty Side Car” while they played the groovinist notes their wind instruments could bleat. Typical cartoon music of the time: blaring trombones, sneaky xylophones, and numerous sound effects that remain unidentified to this day. Example: Scooby and shaggy startled by another alleged monster start running in place quickly for a few seconds before they finally were able to take off. Also: any music that was a transition between scenes in the Super Friends – eerily creepy, and yet the suspenseful mania it generated was without compare.

But back to “Time for Timer!”  The TV executives in 1970’s must have thought this brief exposure to animation, and it’s associated cereal commercial brainwashing, were too toxic in its pure form. To counteract this poison, Public Service Announcements were played to show kids what a good breakfast would be, or why they need to eat Wagon Wheels – a revolutionary snack idea of cheese and crackers. The little cartoon hero, named “Timer” was a nondescript blob in a top hat, cane and bow tie. He also had some limber gams. He would sing and tap dance his way across the screen as he instructed young minds to fill ice cube trays with juice and tooth picks, eat a bowl of ice with cauliflower on top, or even have a peanut butter sandwich for breakfast. This last tidbit was revolutionary and blasphemous in my house, as we were served breakfasts of plain oatmeal and orange juice with brewers yeast in it. Hey, it was the seventies, and my mom was just keepin’ it natural.

Only in my later years did I realize this nondescript blob was really a stomach personified. A dancing stomach! And in this era we are in of childhood obesity, it is almost hard to believe they had to have PSA’s when I was a kid REMINDING kids to eat breakfast, or have an afterschool snack! So, now, as a parent, I’m thinking  about the consequences of our 24/7 cartoon marathon cable channels, and 24/7 kid centered programming, and the many other reasons kids have today to sit and stare. I’m wondering if there is a connection. Maybe I should put my family on the Saturday Morning Cartoon Diet where once a week we sit and stare at the TV for two hours, and for the entire rest of the week we are so busy playing outside that we might forget to have our after school Wagon Wheels.

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